WEB SITE DESIGN, BRANDING, DEVELOPMENT
Evolvcycle is a relatively new cycling studio in Studio City, CA. The goal is to become Los Angeles premier indoor cycling studio. I had to essentially build a brand that will become a chain. My approach was to keep it simple. The owner wanted a grey, orange and white theme. I kept it relatively white with a hint of orange on the website. The website offers packages, forms, helpful tips and class difficulty section.
Form follows function. I decided to keep it simple and informative. The homepage features a slideshow that covers the whole page. This was my attempt to bring a message across one at a time. I left the text for other pages so it wouldn't conflict with the design.