PK DESIGNS

CASE STUDY

CLIENT

evolvcycle

SERVICES PROVIDED

WEB SITE DESIGN, BRANDING, DEVELOPMENT

PROJECT MANAGER

rosaline

TOOLS USED

SKETCH 2.0, PHOTOSHOP, ADOBE LIGHTROOM, webflow

VISIT WEBSITE BACK TO HOMEPAGE
CASE STUDY

My Approach To This Work

Evolvcycle is a relatively new cycling studio in Studio City, CA. The goal is to become Los Angeles premier indoor cycling studio. I had to essentially build a brand that will become a chain. My approach was to keep it simple. The owner wanted a grey, orange and white theme. I kept it relatively white with a hint of orange on the website. The website offers packages, forms, helpful tips and class difficulty section.

DEVELOPMENT

Developing and Executing

Form follows function. I decided to keep it simple and informative. The homepage features a slideshow that covers the whole page. This was my attempt to bring a message across one at a time. I left the text for other pages so it wouldn't conflict with the design.